If you have ever wondered whether there is a pizzeria in White Plains, NY that still makes its dough from scratch every single day, the answer is yes. Euro Pizzeria, a family-owned Italian restaurant at 120 E Post Road, has been crafting its dough, sauces, dressings, and more entirely in-house since 1993. In a market flooded with pre-made crusts and frozen dough balls, that commitment to scratch cooking is increasingly rare. This post explains what scratch-made dough actually means, why it matters for flavor, and what makes Euro Pizzeria stand out in Westchester County.
What Is Scratch-Made Pizza Dough?
Scratch-made pizza dough is dough produced on-site from raw ingredients such as flour, water, yeast, salt, and olive oil, rather than purchased pre-portioned or frozen from a distributor. When a pizzeria makes dough from scratch, the kitchen team controls every variable: hydration ratio, fermentation time, and ingredient quality.
That level of control is exactly what separates a neighborhood pizza shop from a chain operation. As one pizza industry resource notes, scratch-made dough means the maker controls "flour, hydration, salt percentage, yeast quantity, fermentation time." The tradeoff is more labor and expertise, but the payoff is flavor and texture you simply cannot replicate with a factory product.
The Euro Pizzeria Story
Euro Pizzeria was founded in White Plains, New York, in 1993 by brothers Joseph and Vincent Reda. Sons of immigrants from Calabria, Italy, the Redas grew up in Yonkers cooking alongside their family. As Westchester Magazine reported, the brothers were "taught how to cook from scratch, a tradition they enjoy bringing to their shops." A second location opened in Briarcliff Manor in 2008, and a third in Rye followed.
That family heritage is not just a marketing line. The Redas have built their entire menu philosophy around old European cooking techniques and the freshest possible ingredients. You can learn more about their background on the Italian restaurant in White Plains page.
What Euro Pizzeria Makes In-House
Many pizzerias claim fresh ingredients, but Euro Pizzeria publishes a specific list of items produced from scratch daily. According to the restaurant, homemade items include all pizza dough, sauces, dressings, butter, ketchup, roasted peppers, artichokes, and sun-dried tomatoes.
That scope goes well beyond dough. When a kitchen makes its own butter and ketchup, it signals a deep commitment to quality control. Explore the full Euro Pizzeria menu to see how these scratch-made ingredients show up across pasta dishes, salads, wraps, and specialty pies.
Why Sauces and Dressings Matter Too
Sauce is the second most important element of any pizza after the crust. When both the dough and the sauce are made in-house with consistent recipes, the flavor profile stays reliable from visit to visit. Pre-made sauces often contain preservatives and added sugar that can mask the taste of quality toppings.
Scratch-Made vs. Pre-Made Dough
Understanding the practical differences between scratch-made and pre-made dough helps explain why the distinction matters to pizza lovers. Here is a side-by-side comparison:
| Factor | Scratch-Made Dough | Pre-Made Dough Balls |
|---|---|---|
| Flavor depth | Complex; controlled fermentation | Uniform; limited fermentation window |
| Texture | Varies by style; artisan quality | Consistent but generic |
| Ingredient transparency | Full control; no hidden additives | Depends on supplier |
| Labor required | Higher; skilled staff needed | Lower; just thaw and stretch |
| Freshness | Made daily on-site | Frozen and shipped |
| Cost to operator | Requires equipment and expertise | Simpler supply chain |
Cold fermentation is a key concept in scratch dough production. A slow, cold rise of 24 to 72 hours develops complex flavors and an airy crumb structure that quick-rise commercial dough cannot match. Euro Pizzeria's reliance on old European techniques suggests exactly this kind of patient process.
What Customers Are Saying
Euro Pizzeria holds a 4.4-star rating across major review platforms. Reviewers on Tripadvisor have called it "the best I have had in White Plains," and DoorDash customers praise the garlic knots and customizable slices. Consistent delivery speed is another recurring theme in reviews.
That consistency is a direct result of making everything in-house. When the kitchen controls the entire production chain, quality does not fluctuate based on a third-party supplier's batch. Check out the guide to finding a pizzeria with online ordering for tips on placing your own order.
Ordering Options in White Plains
Euro Pizzeria offers dine-in, takeout, delivery, and catering from the White Plains location at 120 E Post Road. Hours run Monday through Friday from 10:00 AM to 9:00 PM, Saturday 11:00 AM to 9:00 PM, and Sunday 11:00 AM to 8:00 PM.
Delivery and Online Ordering
You can order directly through the Euro Pizzeria website or through third-party platforms like DoorDash. For large events, the catering order guide walks you through the step-by-step process.
Contact Information
Need to call ahead? Visit the Euro Pizzeria contact numbers page for direct phone lines to both the White Plains and Briarcliff Manor locations.
Key Takeaways
- Scratch-made dough is dough produced entirely on-site from raw ingredients, not purchased pre-made or frozen.
- Euro Pizzeria in White Plains has made all dough, sauces, dressings, and more from scratch since 1993.
- The restaurant was founded by Joseph and Vincent Reda, sons of Calabrian immigrants, and now operates multiple Westchester County locations.
- Scratch-made dough offers superior flavor, texture, and ingredient transparency compared to pre-made alternatives.
- Euro Pizzeria holds a 4.4-star rating with consistent praise for food quality and fast delivery.
- Ordering is available via dine-in, takeout, delivery, and catering.
- Cold fermentation is a technique that develops deeper flavor in scratch dough over 24 to 72 hours.
Frequently Asked Questions
Does Euro Pizzeria really make its dough from scratch?
Yes. Euro Pizzeria states that all dough is made in-house and from scratch daily, along with sauces, dressings, butter, and numerous other ingredients.
Where is Euro Pizzeria located in White Plains?
The White Plains location is at 120 E Post Road, White Plains, NY 10601.
What are Euro Pizzeria's hours in White Plains?
Monday through Friday: 10:00 AM to 9:00 PM. Saturday: 11:00 AM to 9:00 PM. Sunday: 11:00 AM to 8:00 PM.
Can I order delivery from Euro Pizzeria?
Yes. You can order delivery directly through the Euro Pizzeria website or through platforms like DoorDash.
Does Euro Pizzeria offer catering?
Yes. Euro Pizzeria provides catering services for parties and events. See the catering order guide on this blog for details.
What makes scratch-made dough better than pre-made?
Scratch-made dough allows the pizzeria to control fermentation time, ingredient quality, and hydration levels. This results in a more flavorful, fresher crust with no hidden preservatives.
How long has Euro Pizzeria been in business?
Euro Pizzeria has been operating since 1993, when it first opened in White Plains. It is a family-owned business now spanning multiple locations in Westchester County.
Does Euro Pizzeria have other locations?
Yes. In addition to White Plains, Euro Pizzeria operates a location in Briarcliff Manor (opened 2008) and has expanded to Rye as well.
Ready to Taste the Difference?
Skip the frozen-dough chains and experience what scratch-made pizza actually tastes like. Order online from Euro Pizzeria today or call the White Plains location to place your order. Your taste buds will know the difference from the very first bite.